Not all customers are same and thus one size fits all approach today will not land you anywhere. With our predictive customer segmentation solution, group different users in accordance with their behavioural pattern, and then cater to each segment with exclusive marketing strategies.
Build complex segmentation & targeting rules
Identify and target high-value customers. Create audience segments based on digital interaction, context, phase in the customer’s journey, third party data, and more.
Identify & personalize for anonymous users
97% of people on your site are anonymous. Wigzo allows you to identify their intent and preferences in real-time and amplify opportunities for conversion uplift and engagement.
Share audience segments between sites
Share different audience segments between multiple properties and target these people with consistent messages throughout their journey, regardless the platform: web, mobile web or mobile apps.
Compare audiences & get real-time sizing analyses
Gain valuable insights and analyze key metrics for your audience segments by applying filtering conditions for your audience segments and comparing them against one another.
Audience list exporting
Export a list of users who belong to a given audience segment to a CSV file. Use these lists to build off-site campaigns based on Wigzo segments.
Robust analytics & reports
Measure the true impact of personalization. Quantify revenue, Average Order Value, and other key metrics to understand performance per audience, channel, or device and zoom.
One platform to personalize all aspects of your customers’ journey
Learn how our software can help you grow your business
