INCREASE IN CONVERSION
INCREASE IN ONLINE TRANSACTIONS
INCREASE IN REVENUE
Smart Medical Buyer is an online shop for Medical Products, Medical Instruments, Medical Equipment, Medical Equipment Accessories and Medical Devices in India.
Smart Medical Buyer aimed to align their online business by acquiring, engaging and converting new customers at scale.
Wigzo’s marketing automation aligned opt-ins and personalized engagements with SMB’s sales pipeline. This was achieved via Web Push Browser Notifications, On-site Nudge, Emails and SMS channels.
With Wigzo’s Opt-in notifications, SMB was able to send their site visitors updates, offers and transactional notifications like Browse Abandonment, Cart Recovery Nudge and Welcome Offers. This was achieved without the customers having to share any contact information.
SMB then leveraged the 1:1 personalized Web Browser Push and Onsite notifications to nudge their customers who left without Completing a purchase. These push campaigns recovered 15% of abandoned carts and increased online sales.
Based on the products a visitor showed interest in or interacted with, Wigzo helped SMB create smart segments of their audience for 1:1 personalized web push notification campaigns. This yielded more targeted sales for the brand.
With 1:1 personalized content and timely promotions,
Wigzo web push notifications yielded 14% more website engagements and have boosted overall sales for Smart Medical Buyers.
INCREASE IN SALES
INCREASE IN CTR
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