Leaf Studios registered a 128% increase in revenue and a 125% increase in transactions with Wigzo

About Leaf Studios

Leaf Studios is an in-house brand of headphones designed for people who love binge-watching movies and television shows. Their products have long battery life and excellent sound quality and are incredibly comfortable to wear for lengthy periods.

Key Growth Challenges

  • ➢ High Cart Abandonment Rate
  • ➢ Low Engagement and Customer Retention
  • ➢ Build Subscribers’ List
  • ➢ Effective Customer Segmentation

Solution

Leaf Studios used the following channels to tackle the challenges it faced while exploring growth opportunities:

  • ➢ Behavioral Onsite Nudge
  • ➢ Personalized SMS Campaigns
  • ➢ Personalized Email Campaigns
  • ➢ Web Push Notifications
  • Exit Intent for both desktop and mobile

Want to know the detailed strategy?
Book a demo now!

Outcome

Channel-wise Cart Recovery Conversion Rates

  • ➢ Onsite Nudge increased the conversion rate by 2.65%.
  • ➢ SMS campaigns achieved a 23% CTR and increased the conversion rate by 1.25%.

 

Channel-wise Repeat Purchase Conversion Rates

  • ➢ SMS campaigns increased the conversion rate by 1.25%.
  • ➢ Email campaigns increased the conversion rate by 1.05%.
  • ➢ Web Push notifications increased the conversion rate by 1.55%.

The number of subscribers elevated to 6.1 million, transactions increased by 125% and overall revenue increased by 128% compared to the previous period.

Want to know the detailed strategy?
Book a demo now!

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