Wigzo’s one-click web push notifications solved for on-site personalized customer engagements and building a strong subscribers base. On the other hand, Wigzo’s Exit Intent campaigns helped Golden Scent minimize bounce rate and increase sales.
Most store visitors didn’t want to share their email addresses with a new brand. So, Wigzo helped Golden Scent implement one-click web push notifications to keep them updated about discounts, deals, etc. The non-intrusive personalized on-site campaigns helped elevate retention rates for the brand. Exit intent campaigns were strategically deployed to maximize last-minute conversions and customer sign-ups before they left.
Tech stacks, Wigzo features, and functions used –
- Personalized Web Push notifications
- Exit Intent campaigns
- Personalized on-site retargeting campaigns
Golden Scent registered 20.3k conversions with Wigzo’s exit-intent campaigns alone. Overall, they grew the revenue by 9%.