If you don’t know that majority of your customers are on mobile, we’re sad to tell you that you have been losing out on…
Marketing Automation
Learn how to enhance your customer acquisition and retention through the use cases and big brands examples on marketing automation.
Marketing Automation
What Is B2B Marketing Automation And How Is It Done
As defined by HubSpot, marketing automation refers to the software that helps achieve the goal of automating marketing actions. Today, almost all marketing departments…
Marketing Automation
7 Ways To Use Predictive Analytics For Marketing And Sales Success
The only way to make your business grow and stand out from the rising competition in the market – irrespective of the industry, B2B…
Marketing Automation
What Is B2C Marketing Automation At Scale?
Marketing automation for B2B brands expanded quickly in the 2000s but it never really made an impact in the B2C spectrum until now. The…
Marketing Automation
7 Omnichannel Marketing Strategy Mistakes Costing Your Customers
In one of our previous posts, we discussed how important it has become for businesses to deliver a seamless experience to their customers –…
Email Marketing
Why Marketing Automation For B2C Brands Is Still Stuck In 2006
Marketing automation is proven to increase the leads generated over time and the eventual conversions from the nurturing program. This in turn, increases the…
