E-commerce is not something for which you have to be scary. There is no such hard and tough rule that is difficult to understand.…
Marketing is an ever-evolving field driven by strategy and technology. With millions and millions of users connected via the world wide web, the sky’s…
Customer retention is what decides the long-term growth and overall profitability of an e-commerce enterprise. Acquiring new subscribers and prospects is one thing; making…
An Adobe sponsored study found that 76 percent of the marketers do not use customer segmentation and behavioral segmentation data. Moreover, only 13 percent…
‘Psychographic Segmentation’ – the term sounds like something straight out of neuroscience and psychology books. But it is far from that. In fact, psychographic…
SMS and Text Marketing for small businesses – sounds like an archaic era where we’ve landed on planet earth in the year 2000, where…
Wigzo is the only customer experience solution offering automation, personalization, analytics and adverts specialized for Ecommerce.
