Customer micro-segmentation is a powerful strategy and can accelerate e-commerce sales dramatically. In reality, according to Lyris’s research on email marketing (now Aurea), those…
Latest posts
E-commerce
6 Key Email Marketing Automations Every E-commerce Business Need
For most e-commerce companies implementing email automation, the average conversion rate is 77%. It’s significant potential for all e-commerce businesses like yours to increase…
E-commerce
Shopify Vs Bigcommerce Vs Magento – An In-depth Comparison
When selecting an e-commerce platform, you decide your company’s future and its potential success. You can’t ‘guess’ and hope things will work out. You…
How To - Grow Your Business on Digital Platform
5 Examples and Best Practices for E-commerce Welcome Emails
As soon as a customer or a visitor signs up to your website to receive mail from you, it marks the beginning of your…
E-commerce
5 Good Reasons To Use WhatsApp for E-commerce Marketing
WhatsApp, the go-to chat app for 2+ billion people, has already established itself as one of the most fruitful business growth channels. Brands can…
E-commerce
Why is Customer Retention Highly Dependent on UX Design?
From mobile applications to e-commerce websites of scale, any digital platform’s success is driven by the User Experience. Poor usability is a significant reason…
